The American Dream: Sixteen Steps to Successful Business Ownership The Start-up Kit

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THERE’S NO BUSINESS LIKE YOUR BUSINESS!

Are you ready to be your own boss? Lots of people dream of owning their own business. But for most people, dreaming is a long way from doing.To get there, it takes guts, determination and more work than you ever imagined. Plus the risk of losing it all to any number of potential disasters. On the other hand...

If you succeed, you get to keep the money – or most of it – because, well, it’s YOUR business!

If you’re serious about turning your dream of business ownership into reality, this easy-to-use guidebook can take you there step by surefire step. Veteran entrepreneur and business consultant C. K. Quarterman shares the secrets that have helped him take more than a dozen startup business ventures from raw idea to money-making enterprise.

Starting with a hard look at what it takes to be a successful entrepreneur, the author leads you through the confusing maze of procedures and decisions needed to turn your dream into a real-life, bricks-and-mortar business…

• How to evaluate your business idea – and your own suitability for entrepreneurship,
• How to develop a workable business plan for your enterprise,
• How to evaluate various forms of financing, including commercial loans, SBA, equity financing and “angels.” And how to sell your idea to the bankers.
• How to organize your enterprise in ways that maximize your flexibility and minimize your liability.
• How to find the right location for your new business.
• How to set up your new business from display shelves to traffic-stopping signage,
• How to understand and navigate the maze of federal, state and local government regulations that impact your business.
• How to find, hire, train and manage the personnel who will keep your business running, and
• How to maximize profits and keep your new business growing.
Plus practical advice and tips on marketing, record-keeping, tax planning, and much more.

“There is never a ‘right’ time to start a new business,” Quarterman says. “The odds are always long, and your friends and family will likely think of dozens of reasons why you shouldn’t take the risk. But if you have the imagination and drive to succeed, the rewards are incomparable.” And this comprehensive guidebook could be your first step toward realizing your great “American dream.”

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